Kelly Frings
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Storytelling in the Digital Age: Why Your Brand Story Matters and How to Craft a Bestseller

by Kelly Frings | Jul 22, 2020 | Brand storytelling, Web copywriting | 0 comments

Alice in Wonderland, Huckleberry Finn, Harry Potter…readers remember a good story. Not only that, but they will return to that story time and again, for a sense of comfort, shared connection and escape. What does all of this have to do with your business? To...

How to Survive a Website Makeover: A Helpful Checklist for Refreshing Your Site

by Kelly Frings | Jan 17, 2020 | Web copywriting | 0 comments

The beginning of the year is one of the best times to think about giving your website a makeover. I should know — I just went through one and it feels grrrrrreat to kickoff 2020 with a fresh look. You don’t need to add bells and whistles unless there is an absolute...

Headline Teaser Tip Sheet: 5 Ways to Write Mouthwatering Headlines for Rapid Reading

by Kelly Frings | Jun 4, 2016 | Headlines, Web copywriting | 0 comments

Blog article headlines, sales page headlines and social media headlines. Are you struggling to write any of these? Headlines are my wheelhouse! Nothing gives me more pleasure than writing a mind-blowing headline and kicking off a maelstrom of opens, shares, sales,...

Writing Cyber Bites That SELL: Use This Winning “Trifecta” To Score Sales on Social Media

by Kelly Frings | May 2, 2016 | Web copywriting | 0 comments

Space restrictions. Word-count or character limitations. Busy, distracted readers. INFINITE competition. On social media, you’re really up against a lot of challenges. So, among all of the rules, the noise and the rivalry, how do you make an impact in the environment...

5 Steps to Giving Your Sales Copy the “Mic Drop” Effect

by Kelly Frings | Mar 16, 2016 | Web copywriting | 0 comments

Sales copywriting – for your web site, landing page or blog – can be a breeze when you have the right template. I’ve always been a writer, but several years ago, when I set out to become a sales copywriter, I quickly discovered that writing sales copy is a totally...

Recent Posts

  • 5 Copy Components That Can Up Your Selling Power
  • Storytelling in the Digital Age: Why Your Brand Story Matters and How to Craft a Bestseller
  • From Paris With Love: French Kande’s Au Courant Jewelry Is Nothing Short of a Masterpiece
  • How to Survive a Website Makeover: A Helpful Checklist for Refreshing Your Site
  • Blockbuster Beauty Predictions for 2020: An Interview with Lunalis Skincare Creator Laila Quiroga

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A gentle, common sense reminder: © The content on this web page is copyrighted, 2020, by Kelly Frings. All rights reserved. Do not copy, use it as your own, or use it in any other way without express permission of the author. Respect yourself, your business and don't break the law.

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