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5 Copy Components That Can Up Your Selling Power

by Kelly Frings | Oct 1, 2020 | Uncategorized | 0 comments

Copywriting is just words, right? If that’s what you think, you’re oversimplifying the very thing that could create easy cash flow for your business. Copywriting is the juice that can intoxicate your audience into taking swift action on your offer, but you first have...

How to Survive a Website Makeover: A Helpful Checklist for Refreshing Your Site

by Kelly Frings | Jan 17, 2020 | Web copywriting | 0 comments

The beginning of the year is one of the best times to think about giving your website a makeover. I should know — I just went through one and it feels grrrrrreat to kickoff 2020 with a fresh look. You don’t need to add bells and whistles unless there is an absolute...

5 Steps to Giving Your Sales Copy the “Mic Drop” Effect

by Kelly Frings | Mar 16, 2016 | Web copywriting | 0 comments

Sales copywriting – for your web site, landing page or blog – can be a breeze when you have the right template. I’ve always been a writer, but several years ago, when I set out to become a sales copywriter, I quickly discovered that writing sales copy is a totally...

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